4. Who would be the audience for your media product?
We had a screening of our film to an audience of 14 people, 7 men and 7 women, all in the age range of 15-25, and asked them to fill out a questionnaire about our film. Having this audience worked really well as this was our target audience anyway, so their feedback would likely represent how our demographic may also feel as a whole.
Summary of feedback:
When asking about gender of protagonists, 3 prefer female protagonists, and the rest don’t mind. It was useful to know that for most people it didn’t matter either way, but it was also clear to see that people would like to see more women in lead roles.
It was good that the majority of our audience recognised that our film is part of the thriller genre, with the opening also developing some of the tropes of psychological and crime thrillers, and horror movies.
When asking about what the plot of the opening was, most people understood the dynamic of the relationship between two characters, and most recognising that the coffee scene and the scene with the knife was in the past. All of the viewers knew that the man getting coffee with the female protagonist was the man that she later calls.
We asked our audience what their favourite part of the opening was to see what really drew people to our film. 7 people preferred the way the film was shot, the bus stop scene in particular, with the stylised mood shown through the lights. 1 person said that the clarity of our shots made our work look very professional, and not cliché, which our social-realism themes contributed to. 3 people said the flashback scenes were their favourite, as they brought a lot to the mood of the opening. 1 person thought the casting stood out too. 3 people liked the sound the most, as it added to the general tone of the opening, with 1 person specifically mentioning how the unanswered call tone at the end was especially creepy.
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